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SurveySparrow is an online software that helps you create, share, and analyze surveys, all from one sleek and simple dashboard. It offers a full suite of useful features for advanced business surveys.

85% Genius Score

SurveySparrow Facts

Pricing ModelSubscriber based
Free TrialNo
Free VersionYes

review new │ SurveySparrow Overview

If you want your business to succeed, you need to understand the wants and needs of your customers. Surveys are a great way to get that kind of information, and SurveySparrow is one of the most popular survey creation tools available right now.

This online software makes it easy to create, share, and analyze surveys, all from one sleek and simple dashboard, but is it right for you? Find out all you need to know about SurveySparrow with our in-depth SurveySparrow review.

SurveySparrow – Best for surveysSurveySparrow is an intuitive and exciting survey-making platform, allowing users to create surveys, engage their customers, find out more about their audience, and build their businesses on real feedback and data.

pros and cons new │ SurveySparrow Pros and Cons

Later on in our review, we’ll look at some of the key features of the SurveySparrow software and examine some real-world use cases of this platform. But before we get to that, let’s take a look at some of the main pros and cons of this software to help you decide if it’s the right choice for your business.

SurveySparrow Pros

tick new Create surveys with ease 

The main aim of SurveySparrow is to facilitate survey creation, and it does that very well. It allows you to quickly and easily create amazing and attractive surveys to engage your customers and gain valuable information.

tick new Customize, share, and enhance your surveys 

SurveySparrow doesn’t just let you make surveys. It goes way further than that, providing a range of features to share surveys, set up recurring surveys, embed surveys on websites, set up mobile surveys, beautify your existing surveys for better engagement, and so on.

tick new Lots of price options for every budget 

Whenever you choose a new tool to add to your digital arsenal, it’s important to find options that fit your budget. Fortunately, SurveySparrow has a wide range of payment plans available to suit almost any business, from brand new startups to established enterprises.

tick new Advanced tools for businesses 

SurveySparrow may seem simple on the outside, but it has a lot of advanced features and tools tucked away up its sleeve, including webhooks, integrations, an API, executive dashboards, audience management tools, automation workflows, and more.

tick new Works well with other software

Another great thing about SurveySparrow is that it integrates nicely with a lot of other applications. So, if you’re already using platforms like MailChimp, WordPress, Hubspot, or Salesforce, you can set up SurveySparrow alongside those other tools with no fuss.

SurveySparrow Cons

cons new Lack of customization 

One of the few downsides with SurveySparrow is that survey customization is a little lacking. You can change images, fonts, labels, and icons, but the existing templates are still quite rigid compared to other options.

cons new Pricing can be confusing 

As explained in the Pros section, SurveySparrow has lots of different payment plans. This is great for helping you find a plan that fits your budget, but because there are so many options, it can also be a little overwhelming.

cons new Free trial isn’t very long

Another minor downside with SurveySparrow is that its free trial only runs for 14 days. This should be enough to give you a decent taster of the platform, but it’s a shame that they aren’t able to offer a full month or 4-week trial instead.

SurveySparrow AdvantagesSurveySparrow Disadvantages
plus new Make surveys in a flashminus new Survey templates lack flexibility
plus new Create beautiful, engaging surveysminus new Overwhelming pricing plans
plus new Flexible pricing to suit all budgetsminus new Free trial only lasts two weeks
plus new Lots of useful features for business
plus new Compatible with other platforms

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Try SurveySparrow now!

If you’re looking for an easy-to-use survey creation and management tool, SurveySparrow is a great option to start with. Offering a full suite of useful features and advanced analytics, this app allows you to take your business surveys to another level.

what new │ What Is SurveySparrow?

The SurveySparrow story begins with the company’s founder and CEO, Shihab Mohammad. After repeatedly receiving reminders to fill out an HR survey at a previous job, Mohammed started to wonder more about why surveys had to be so dull and uninspiring. 

He wanted to change the way people thought about surveys, making them not only more engaging for respondents, but also more useful and valuable for businesses that made them. And he hoped that his new company could make surveys a much more effective tool in optimizing businesses and providing vital insights.

So, he put together a small team and got to work on a new feedback tool to take the “boring” aspects out of filling in surveys, with a Whatsapp-style chat interface that kept the questions and answers more conversational, along with other useful features to raise engagement.

Thus, SurveySparrow was born, and this survey creation tool has since gone on to become one of the most trusted, popular, and widely-used tools of its kind, with countless businesses, agencies, schools, hospitals, hotels, and other organizations all using it to make surveys and gain insight.

At its core, SurveySparrow is a survey making platform, operating entirely online. Users can create their accounts, log in, and then pick from one of the many pre-made templates to start formulating their own surveys, covering everything from hotel and restaurant reviews to questionnaires for patients after a visit to the doctor.

point new Overall Rating4.0/5
point new SurveysSurveySparrow can become your go-to tool for making and using omnichannel surveys
point new IntuitiveThe SurveySparrow interface is highly intuitive, perfect for beginners
point new ScalableYou can scale SurveySparrow to suit your needs, making it ideal for growing brands
point new FeaturesSurveySparrow has a long list of features, including advanced reports and analytics
point new Free-to-tryYou can try SurveySparrow for free with a 14-day trial

how new │ How Does SurveySparrow Work?

So, how does SurveySparrow work? Well, since this is an online platform, the first thing to do is head over to the SurveySparrow site and set up your account. You won’t need to worry about downloading or installing any software, as everything SurveySparrow-related runs online, directly in your browser.

You’ll need to pick from one of the many payment plans when you start off with SurveySparrow, and once that’s done, you’ll have access to the platform’s many features and functions. You can also simply try out the service for free with the 14-day free trial.

In your SurveySparrow account, you can use the system’s own templates as foundations for your own surveys. SurveySparrow has lots of different templates to suit all sorts of surveys, and you can customize them according to your own needs, changing the fonts, images, logos, and more.

You’ll then be able to share your surveys via email and other channels, embed them on your site, set up recurring surveys depending on the kind of business you’re running, and much, much more. There are lots of different survey tools to play around with.

But that’s not all. SurveySparrow doesn’t just let you make surveys; it also helps you gain value from them. So, you’ll be able to track responses to your survey questions, respond to customers, and even set up automation workflows for certain situations. 

For example, if a customer issues a certain kind of complaint or leaves a low review score, you can set-up automatic responses through SurveySparrow’s reputation management tab, giving you a chance to find out more about the customer’s problem and take steps to fix it.

There are lots of other features you can use on SurveySparrow to learn more about what matters the most to your employees, customers, and clients, as well as optimizing improvements, building your brand in the right way, strengthening your online reputation, and more.

feature new │ SurveySparrow Features

SurveySparrow has a huge number of useful and impressive features that you can use to set up surveys and learn from them. Here are just some of the most important features this software has to offer.

point new Executive Dashboard  

The Executive Dashboard is your main hub when using SurveySparrow. It allows you to instantly view and access all of the most critical data and key features in one location, pulling data from multiple surveys into a central space and providing easy collaboration and analysis, too.

point new Survey Creator 

Obviously, the main purpose of SurveySparrow is for creating surveys, and this app comes with a strong and seamless survey creator, with customizable templates and lots of options you can use to give your surveys the right look and feel. Once you’re finished, you can then share your omnichannel surveys with ease and start getting responses.

point new Reports and Insight 

There’s no point in simply throwing surveys out there if you’re not going to look at the responses and analyze the feedback you receive. That’s why SurveySparrow also has an extensive array of reporting features, letting you generate insightful reports and collect data in meaningful ways to grow and evolve your business.

point new Audience Management 

SurveySparrow also comes with a suite of audience management features. This means that not only can you have informative lists of all your contacts and respondents, but you can also manage them by creating sub-lists, exporting to Excel, adding custom fields to each contact page, and much more.

point new Reputation Management

In today’s world, online reputation is so important, and it’s vital to manage your brand’s online standing by tracking reviews and responding to user feedback. SurveySparrow can help with this, too, letting you set up automated responses to reviews and even embed positive reviews as testimonials on your site.

Why We Need to Use SurveySparrow

point new Makes it easy to create attractive, engaging surveys
point new Allows you to get more information about your audience
point new Build customer loyalty and retention
point new Grow your brand in the right directions

SurveySparrow Logo

Use SurveySparrow for simple survey creation

If you want a survey creation tool that is easy to work with and packed full of handy features, give SurveySparrow a try. It’s a very impressive tool, capable of helping small and large brands alike connect with their customers and make smarter decisions about their own growth.

who new │Who Should Use SurveySparrow?

SurveySparrow is useful for a lot of different businesses, but you might be wondering which particular groups and industries can benefit the most from this software. Here are some of the key industries that SurveySparrow targets.

point new Healthcare 

SurveySparrow can be a crucial tool for the healthcare industry, helping small practices and larger clinics alike achieve better patient relationships. Fully GDPR compliant, this software is ready to launch in any healthcare organization.

point new Agencies 

As the world of business becomes increasingly competitive, it’s vital for agencies to adapt and use whatever tools they can to aid with client retention and brand positioning. SurveySparrow can help agencies understand their customers better and adapt their services to meet the market’s needs.

point new Education 

In the world of education, too, SurveySparrow can be a very useful tool, and it offers benefits for teachers, students, and other parties in the education sector. Education surveys with SurveySparrow can help institutions gather vital feedback to improve the learning experience for all.

point new Hospitality

Businesses in the world of hospitality and travel can also rely on SurveySparrow to gather feedback from guests and travelers, understanding them better and using their positive feedback and good reviews to boost bookings.

point new Useful across a wide range of industries
point new Ideal for helping customer-oriented businesses grow
point new Also works in the worlds of general services like education and health

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Give SurveySparrow a try today

Whether you’re looking to boost your hotel’s booking rate or give your agency an edge, SurveySparrow’s surveys and other useful features can help you grow. Try the software today free with a 14-day trial.

cost and time new │SurveySparrow Cost and Time

In terms of cost, SurveySparrow has quite a wide range of flexible payment plans that you can choose from to suit your needs. So it shouldn’t be hard to find a plan that fits your budget. And even though you have to pay to use this software, it can help boost your profits in the long-term by strengthening your understanding and relationship with customers.

And when it comes to time, SurveySparrow can save you hours on creating and implementing surveys, as well as analyzing the results of those surveys and making smart decisions on how to improve your business in the future. The whole system is designed to save companies huge amounts of time and allow them to optimize their development.

usability new │SurveySparrow Usability

Ease-of-use is always an important thing to consider when you’re considering a new piece of software or online tool, so how easy is SurveySparrow to use? Well, if you’re looking for a survey platform that is super simple and beginner-friendly, this could be the one for you. 

Clearly designed with a wide range of users in mind, SurveySparrow has a lot of intuitive, easy-to-understand elements throughout its user interface, and even inexperienced users should be able to understand the basics and start making their first surveys without too much hassle. 

The dashboard of SurveySparrow is nicely laid-out to give you easy access to the most essential information and features, and the intuitive builder works well at doing most of the hard work for you when creating new surveys. There are some more advanced features which are trickier to understand, but the majority of the platform is very straightforward.

pricing new │SurveySparrow Pricing

At this stage, you might be wondering how much SurveySparrow costs. Well, as stated earlier on, SurveySparrow offers quite a wide range of payment plans, broken down into four main areas: Personal, Business, Customer Experience (CX), and 360 Assessments.

The Personal plans are ideal for individual professionals and entrepreneurs, giving you all the key features you need to get started. The Business plans come with additional resources for larger companies and organizations. The CX plans are focused on features that help you optimize customer experiences. Finally, the 360 Assessments plan lets you simplify performance reviews and only pay for the subjects that are evaluated.

Most business users will opt for one of the Personal or Business plans, and here’s a quick breakdown of those plans, complete with pricing for each one.

point new Free 

SurveySparrow offers an entry-level Free plan, which doesn’t cost a thing and lets you get 100 responses a month and 100 email shares per month, as well as allowing you to create up to three surveys at a time with 10 questions each.

point new Basic 

The Basic plan starts at $19 pr month and gives you anywhere from 500 responses and 1,500 email shares each month. This plan comes with all the integral features you need to make and share surveys.

point new Premium 

At the next level, we have the Premium plan, which starts at just $29 per month and gives you a minimum of 2,000 responses per month and 6,000 email shares. Suited for professionals, this plan comes with additional features like case management, email templates, a custom CSS, and recurring surveys.

point new Business 

The Business plan from SurveySparrow starts at $99 per month. This gives you a minimum of 10,000 responses and 30,000 shares a month, ideal for startups and small teams. It comes with many extra features, too, like the ability to upload your business logo and set up a smart contact list.

point new Enterprise 

The Enterprise plan is priced at $499 a month for 50,000 responses and 150,000 shares, but, like the other plans, you can customize it and add more responses for additional money. You get up to 10 users with this plan, along with an executive dashboard, unlimited contacts, webhooks, and more.

point new Elite

Finally, there’s the Elite level plan. This is for the biggest businesses that need custom solutions tailored to their needs, providing an excess of 100,000 responses a month. You’ll have to contact the SurveySparrow team and speak with them to work out a price for this plan.

BasicFrom $19 per month
PremiumFrom $29 per month
BusinessFrom $99 per month
EnterpriseFrom $499 per month
EliteContact SurveySparrow for a quote

tools new │SurveySparrow Tools for Business

SurveySparrow is a super tool for a wide range of businesses, and it comes with a super set of unique features and tools to help companies get the best value out of each survey. Here are some of the key business-oriented tools included with SurveySparrow.

point new Customer Journey Maps 

The Customer Journey Map is one of the key features of SurveySparrow’s platform. It lets you visualize all of the importance customer metrics in one simple place, correlating insights, identifying connections, and optimizing the entire customer journey for best results.

point new API and Integrations 

Want to get even more from SurveySparrow? Enterprise users can download the SurveySparrow API to integrate the system with your own favorite business applications, like your CRM solution or internal communications platform. SurveySparrow also offers seamless integrations with the likes of Zapier, Zendesk, Hubspot, and Slack.

point new Custom Workflows

The SurveySparrow team understands that every business has its own way of doing things. That’s why it offers custom workflows, allowing you to assign and automate a range of actions based on the responses to your surveys.

Points to Note
point new Easily integrates with many apps and services
point new Key features to save time and optimize processes
point new Track customer journeys in minute detail

example new │SurveySparrow Use Cases

There are lots of businesses, agencies, and organizations already using SurveySparrow and relying on its many features and functions to grow and improve client relations. Here are a few examples of real-world success stories involving this software. 

point new Godrej 

Godrej is an emerging markets company focusing on personal and household items. When the COVID-19 pandemic struck, the company needed a new data collection tool to keep employees engaged and gain valuable feedback. It selected SurveySparrow and instantly saw an upturn of 70% in the number of responses received, as well as a boost to employee morale.

point new Paysafe 

Paysafe is a leading provider of end-to-end payment solutions. The company wanted an easy way to make surveys for simple and effective reporting and data analysis. It chose SurveySparrow and has never looked back, using SurveySparrow to make many surveys to help the brand grow and cement its status as a trusted payments provider.

point new Brella

Brella is a networking company that struggled to get any engagement from customers in the early days of its operations. It needed a flexible online survey tool to boost engagement and find out what customers wanted. It decided to use SurveySparrow and experienced a large spike in engagement right away, using the collected data to optimize the company’s evolution.

support new │SurveySparrow Support

So, what happens if you need a helping hand with SurveySparrow or want to ask a question about creating your account or using some of the platform’s functions and features? Well, there are multiple ways to contact the company, including a phone number, email address, and live chat system.

Responses are usually quick and always very professional and helpful, but you might have to wait a little while to get assistance with certain issues. Some users have said that this is one of the few drawbacks of the software in its current iteration, but most users have no problems with SurveySparrow’s support.

Fortunately, SurveySparrow also has a lot of useful resources on its website, including helpful guides, training videos, and other support articles that teach you about the various features of the software and show you how everything works.

point new Email, phone, and chat support system
point new Lots of guides and tutorials
point new Rapid and professional responses
Alternative to SurveySparrow – SurveyMonkey
SurveyMonkey is an online survey tool you can use for free to create surveys and questionnaires for your business, or even just for fun. It comes with pre-written templates, lots of customization, and data analysis features.
Comparing SurveySparrow to SurveyMonkey
Both SurveySparrow and SurveyMonkey share a lot of features in common, as well as having quite similar names! They both make it easy to create and implement surveys, but SurveySparrow comes with additional features in terms of gaining insights, setting up recurring surveys, and managing audiences.

conclusion new │Conclusion

There’s a lot to love about SurveySparrow, and it’s easy to see why this software has become the go-to platform of choice for many businesses, agencies, and organizations throughout industries like healthcare, hospitality, and education.

It’s a really easy-to-use tool, ideal for startups and small businesses, as well as larger companies that don’t have their in-house developer teams, and it’s ideal for a wide range of users. Plus, there are plenty of flexible payment plans to suit your budget, and the software works well on mobile, giving it even more appeal.

It’s not perfect, and there is some room for improvement in terms of customer support, but overall, SurveySparrow has a lot to offer and far more benefits than disadvantages. And since it’s free to try, there’s no risk for you to start the trial and see what it has to offer.

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Try SurveySparrow Now!

SurveySparrow is one of the most useful survey systems around, making it quick and easy to create and share any kind of survey, as well as gaining useful insights and analysis from every question. Give it a try today.

Frequently Asked Questions (FAQ)

SurveySparrow is simply a cloud-based survey-making solution. Users can log into their accounts and create their own custom surveys, share them with contacts, and more.

It is possible to create completely anonymous surveys with SurveySparrow in order to protect the privacy and data of your respondents.

SurveySparrow's headquarters are located in Palo Alto, California.

SurveySparrow's founder and CEO is Shihab Mohammed.


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