Ahrefs is trusted by SEOs and marketing professionals worldwide as the toolset for SEO, powered by industry-leading data.

Ahrefs crawls the web, stores tons of data and makes it easily accessible via a simple user interface. The data can be used to aid keyword research, link building, content marketing and SEO strategies. Ultimately, the tool helps to accelerate the growth of organic search traffic to a website.

With Ahrefs, you can:
1. Analyze the search traffic of your competitors
See the exact keywords that your competitors are ranking for in organic search results and how much traffic this brings them. Research their organic traffic by looking at "Top Pages" that drive visits to their website and uncover the keywords they rank for but you don’t using our “Content Gap” feature.

We have data for ~240 Million keywords in the United States alone (+ over 100 more countries), so you can be sure you’re getting the best possible coverage with Ahrefs.

2. Get thousands of keyword ideas, together with their keyword difficulty and advanced metrics
Get thousands of relevant keyword suggestions from our mammoth database of over 3 Billion keywords. Use Keyword difficulty score and our advanced keyword metrics to make educated decisions about which keywords to target.

Keywords Explorer will also show you annual search volume trends and give you some great insights on searchers’ behaviour and SERP ranking history.

3. See backlink data of any site
Ahrefs is proud to run the World’s largest index of live backlinks. Every 24 hours our robots crawl ~4 Billion web pages and every 15 minutes they update our index with fresh data.

Put any website or URL into Site Explorer tool and you’ll see all its backlinks along with some useful SEO metrics. Advanced reports and handy filters will let you dig real deep into the data that we have for you.

4. Research what content works well in your niche
Put any keyword into Content Explorer and it will show you which content has performed best in terms of social buzz, amount of backlinks and organic search traffic.

Find all articles that mentioned your target keyword and use "Highlight unlinked domains" feature to see which of these websites have never linked to you.

5. Get accurate location-specific ranking reports
We will track your desktop and mobile keyword rankings from any location and plot your full ranking history on a handy graph.

You can setup automated daily/weekly/monthly ranking reports to be sent to your email address, so you’ll never forget to check your ranking progress.

6. Monitor your niche for opportunities
Get an email notification whenever you or your competitors get a new backlink or lose one. This is a great way to track their PR and linkbuilding activities almost in real time. Setup alerts for any keywords related to your brand, business, product or service. Whenever someone mentions one of these keywords on their website - you will get an email notification with a link to that page.

This way you might also want to track who is talking about your competitors online, so that you could jump into relevant conversation and exploit these opportunities immediately.

Key Features

  • Competitive analysis
  • Keyword research
  • Backlink research
  • Content research
  • Rank tracking
  • Web monitoring
  • Site audit



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