A serverless computing service provided by Amazon Web Services that allows developers to run code without managing servers. AWS Lambda is a cloud-based service that enables developers to build scalable and flexible applications that can respond quickly to changing demands. It’s an event-driven platform that automatically scales resources up or down based on the demand for the application.
- Email marketing
- CAC – Customer Acquisition Cost
- Conversion Rate
- Customer Lifetime Value by Channel
- Funnel Conversion Rates