Sotrender uses big data to help marketing and sales professionals in making better decisions in social media.
For years, we’ve been passionate about two things: on-line research and social media. Now, with this passion as our fuel, we provide you with high-end analytical solutions, automatic reports, and audience insights.
We don’t limit ourselves only to statistics though – we go two steps further to help you effectively interpret and implement the results into practice.
Sotrender provides you with multiple solutions to analyze and optimize your performance in social media, especially on Facebook, Twitter, Instagram YouTube, as well as to check your results against the competition and to execute decisions into practice.
What does Sotrender give your business?
Precise analytics for your Facebook, Twitter, YouTube and Instagram profiles
Data, charts, numbers - all in one user-friendly panel. Set KPIs and check if you reach them. All aspects of social media measurement: reach, engagement, audience, content, customer service and admin activities. Decide in a smart, data-driven way!
Data-driven tips and precise recommendations
Sotrender interprets data, giving you simple tips and a call to action, as well as pointing out where you can find even more information. We employ more than 300 advanced data-mining algorithms that analyse your data along with thousands of other profiles in order to verify your activities and to suggest improvements.
Fast automatic reports, customized to fit your needs
When using Sotrender, you’ll save a ton of time on reporting. Numbers, figures, and insights are presented in a clear way help you make detailed summaries of campaigns and periodic reports. You can customize numerous aspects such as: scope, period, names, logotypes, etc. Create professional reports straight away!
Competition tracking and industry benchmarking: check successes and mistakes
Sotrender enables you to track any brand. You can learn who else in your industry is using social media effectively, as well as observe their strategies and the effectiveness of their communication. As a result of observing the competitive environment, your marketing and sales actions increase in efficiency.
Audience insights, demographics, and activitites
Investigate the audience you're communicating with: fans, followers, and subscribers. Sotrender provides demographic data as well as behavioral segmentation of engaged users. This data might be used for measuring the effects of campaigns and for identifying particular users: influencers, activists, or “trolls”.
Content analytics & inspirations
In social media "content is king" – Choosing the right content is a key factor for your continued success. With Sotrender you can check the impact and engagement of various messages. Different forms, like photos, links, or videos can be compared. You will know which posts are attractive, and which are a waste of time.
Content management helps publish and schedule your posts
Plan your communication and publish posts on Facebook directly via Sotrender. We guarantee it. You can also discuss various content proposals and gather proposals of content and gather the opinion and approval of others.
Workflow management with task assignment
Convert feedback from users into relevant tasks, assign them to a team member, and monitor their realization. No issue will pass *unn*oticed or neglected. Take full control over your communication!
Moderation of communication and flexible alerts
In one location, you can see all the activities of one or more Facebook profiles that you are working on. As a result, you will be better informed and you won’t overlook a thing. Our customized e-mail and SMS notifications will enable you to react faster.
- Precise analytics for your Facebook, Twitter, YouTube and Instagram profiles
- Data-driven tips and precise recommendations
- Fast automatic reports, customized to fit your needs
- Competition tracking and industry benchmarking: check successes and mistakes
- Audience insights, demographics, and activitites
- Content analytics & inspirations
- Content management helps publish and schedule your posts
- Workflow management with task assignment
- Moderation of communication and flexible alerts