How to use LinkedIn automation without account restriction? A list of useful tips
Over the years, LinkedIn has become the must-have platform for B2B marketers and other businesses aspiring to expand their network and generate new opportunities. If you know how to use it properly, LinkedIn can bring you a steady flow of leads. Many businesses also use LinkedIn automation to get more qualified leads in a short time.
Why use LinkedIn automation for LinkedIn?
Using LinkedIn automation tools to run successful outreach campaigns has become popular. It’s because these tools automate tedious networking tasks such as visiting profiles, collecting data, sending out bulk connection requests, messages, and follow-ups, etc.
With the help of the latest LinkedIn automation tools, you can quickly perform all the repetitive tasks while saving yourself a lot of time that you can use on actual relationship building and lead nurturing tasks.
However, LinkedIn isn’t really amused when using any bots or automation tools for LinkedIn.
Why LinkedIn doesn’t allow bots or automation tools
Any social network ensures that users don’t create spam or abuse the platform with overactivity, creating fake accounts and sharing irrelevant content – and LinkedIn is no exception.
In fact, LinkedIn has stringent rules and regulations to keep the platform transparent and safe for users.
It has clearly mentioned in its terms and services:
“To protect our members' data and our website, we don't permit the use of any third-party software, including "crawlers," bots, browser plug-ins, or browser extensions (also called "add-ons"), that scrapes, modifies the appearance of, or automates activity on LinkedIn's website.”
LinkedIn has always been taking action against those who create a lot of spam. Previously, it banned millions of accounts who were spamming and doing overactivity on this platform.
Well, it’s both good and bad.
It’s good if LinkedIn really wants to reduce spam on the platform. However, it isn’t good for those marketers and businesses who run outreach campaigns on LinkedIn.
Many B2B marketers believe that LinkedIn is restricting them from using the database available on the platform. The platform was fundamentally created to connect with people, enlarge networks and take advantage of the professional database.
When does LinkedIn restrict your account?
1. When you exceed action quotas
Sure, you can perform different actions on the platform, but LinkedIn doesn’t want you to do it all the time.
Here are the main functions you perform on LinkedIn:
- Profile Visit
- Profile Following
- Sending Connect Requests
- Sending Messages
- Sending Follow-ups
Each type of action has some limitations set by LinkedIn. Though LinkedIn hasn’t given any specific number for daily quota, except for new LinkedIn invites restrictions, we'll come to that later.
The quota varies from account to account, depending on the account stability, the number of connections, and other such metrics.
If you consistently exceed the daily quota, you might receive a warning from LinkedIn or get your account restricted directly.
So if you’re using LinkedIn automation tools to run outreach campaigns, make sure you select a tool that has the ‘Inbuilt Safety Limits’ feature. You have to set daily limits, and the tool will follow accordingly. However, these tools increase the daily action limits automatically once your account starts establishing.
This way, you can run safe outreach campaigns with LinkedIn automation while keeping your account secure.
2. Using Risky Tools That Cause Suspicious Behavior
The success and safety of your outreach campaigns depend on the LinkedIn automation tool that you use. If you choose a low-quality tool that doesn’t provide any IP addresses or proxy, LinkedIn will easily detect that you’re using a LinkedIn bot or a tool and restrict your account. If you keep on using such tools, you’ll end up losing your account permanently.
Some LinkedIn tools are riskier than others and are unreliable. It’s better to avoid such tools. You can go for a tool that mimics human behavior by performing actions within LinkedIn limits. It’s recommended to use a cloud-based LinkedIn automation tool that provides IP addresses and keeps login details safe so LinkedIn can’t detect if it is your or a tool working behind.
Now coming back to new LinkedIn invite restrictions…
What are ‘New LinkedIn Invite Restrictions,’ and how to handle them?
Recently, LinkedIn has introduced New Weekly Invite Limitations to control the users’ actions, especially those who use LinkedIn automation to send bulk invites.
According to these new limits, a user cannot send more than 100 connection requests in a week. When you have reached the limit, a notification will pop up:
Now it’s very shocking for those users who rely on LinkedIn for lead generation and new business opportunities. They have to wait for a whole week until the limits reset, and they can start all over again.
However, there’s a solution for every problem. All those who are worried because of LinkedIn’s New Weekly Invitation Limits’ can start using the best LinkedIn automation tools that enable them to go beyond the weekly limits.
There are advanced tools that let you send 500+ connect requests weekly. But how’s that possible?
It’s possible, and many users have already started using these tools to run successful outreach campaigns.
What these LinkedIn automation tools do is that they scrape out the email addresses available on the profiles and send them to connect requests through their emails directly and not LinkedIn connect requests. This way, the weekly quota remains safe, and you can use them for prospects who haven’t provided their emails on their profiles.
LinkedIn is the goldmine of leads, and there is no doubt about it. But you have to use the platform wisely to leverage its potential and generate ideal leads for your business.
When using LinkedIn automation, we know it gets so tempting to send out a bulk of requests and messages and expand networks over the night, but it will only result in your account restriction.
Thus, it’s better to use it smartly, rely only on high-quality tools, and don’t cross the limits if you don’t want restrictions on your account.