RMS - The Hospitality Cloud
With over 30 years experience in the industry, RMS provides customizable cloud-based technology for single- and multi-property entities. RMS addresses the entire customer lifecycle, including driving bookings, reducing overhead costs, increasing revenue and operational efficiency, and enhancing guest communication and satisfaction.
Fully equipped with a comprehensive suite of features, RMS enables hospitality enterprises to fulfill their business potential by streamlining back-end work and allowing staff to spend more time attending to guests’ needs and enhancing the customer experience with:
Increased guest interaction with targeted communication (SMS and Email).
Triggered correspondence based on time or specific events.
Guest reporting for campaign tracking to ensure the success of digital engagements.
RMS is PCI compliant and supports hundreds of integrations to third-party vendors both on-property and in-room systems making it easy for software implementation. In addition, RMS provides 24/7/365 support, remote or on-site training, in-house engineering, and a knowledge base with helpful resources.
The following benefits reside in RMS:
Booking Engine & Upsell Capability
Turn visitors into customers with the RMS Booking Engine and offer real-time, instantly confirmed online reservations. Reservations appear on the RMS bookings screen as soon as they are made, and rates and availability are synchronized by the CMS to prevent double booking. Offer additional property amenities and packages as upsell items for guests to select during the booking process to increase RevPAR.
Channel Management System
This feature offers a two-way interface with over 40 online travel agencies for a more efficient inventory distribution. It also links properties to the RMS booking engine (Book Now Button) and allows businesses to set rates and rules cutting out the need for third-party channel managers and reducing costs.
Dynamic Pricing/Yield Management
Maximize revenue potential and stand out from the crowd by increasing occupancy and yield. With Dynamic Pricing, hoteliers have the power to set rates based on predetermined occupancy levels or time constraints that adjust and update rates instantly.
Triggered Correspondence & Guest Marketing Suite
Connect with guests directly from RMS by auto-triggering emails or text messages based on where the guest is in the life cycle at the property. Create targeted email marketing campaigns built with guest data directly within the RMS Guest Marketing Suite to get guests to re-book. RMS provides tracking and reporting capabilities to measure the success of each digital engagement.
Easily customizable dashboard per user and group profile with real-time snapshots of property happenings.
Capability to schedule and favorite reports, and extract information from the database using the report writer feature. RMS has a suite of over 140+ industry standard reports.
Upcoming feature to analyze guest preferences and buying behaviors to develop predictable data and gain valuable insight.
More than 5,000 properties in 25 countries rely on RMS for their property solutions. For more information, please call (858) 427-1200 or visit www.rmsnorthamerica.com
- Digital Registration
- Advanced Email Marketing
- Dynamic Pricing
- Channel Management
- Enterprise Reporting