Zinrelo

Overview

Zinrelo brings you the world’s best loyalty rewards program, helping to maximize revenue per customer and new customer acquisition through 360-degree customer engagement. It supports omni-channel interactions including desktop web, mobile web, mobile apps and in-store engagements. Zinrelo loyalty rewards program boosts per-customer revenue by 2.4 times and repeat purchases by 80%. It creates fiercely loyal customers that are rewarded for all forms of engagements including purchases, social advocacy, reviews, sign-ups, referrals, photo sharing and more. It is fully customizable and is easy to deploy.

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Overview of Zinrelo benefits
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Zinrelo’s loyalty rewards program enables you to-
• Boost per-customer revenue by 2.4 times
• Increase repeat sales frequency by 80%
• Improve average order value by 33%

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Overview of Zinrelo features:
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• Full Service
• 360 degree Engagement
• Business Rules
• Fully Customizable, Completely Flexible
• Omni-Channel
• Loyalty Dashboard
• Loyalty Tiers
• Flexible Redemption Options
• Loyalty Points Expiration
• Cashback Programs
• Custom Email Notifications
• In-Line Notifications
• ROI -Based Reporting
• Universal User Profile
• Powerful Api Access
• Ease of Integration
• Mobile SDK
• Highly Scalable Platform

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What problem will Zinrelo solve?
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Most retailers focus their marketing strategies on acquiring new customers and traffic conversion rates. However, research has shown that acquiring new customers is five times costlier than retaining existing customers and that a mere 5% increase in customer retention can increase a company’s profitability by 75%. Yet, 90% of the retailers do not have a loyalty program in place.
A retailer without a loyalty program is like a leaky revenue bucket. You would never use a leaky bucket for gathering water especially when water is really hard to come by. Yet, without a retention strategy, that is exactly what you are doing. New customers come in through the top and simply flow out of the bottom. The size of your business does not matter. Retailers should ideally implement a loyalty program even before they acquire their first customer.

An investment in loyalty rewards program typically delivers exponential ROI because loyal customers generate 10X more revenue for you. In other words, each loyal customer is worth 10 times a new customer. Therefore even a small increase in loyal customers will have a huge impact on your revenue.

Zinrelo’s loyalty rewards program enables you to-
• Boost per-customer revenue by 2.4 times
• Increase repeat sales frequency by 80%
• Improve average order value by 33%

#Case-Study
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Predator Nutrition, one of the leading sports nutrition companies in the UK, is a Salesforce Commerce Cloud customer that was seeking opportunities to cross-sell by introducing new products to existing customers. Additionally, it wanted to increase the sales conversion rate on its product pages by increasing the number of customer reviews.

Zinrelo’s loyalty program satisfied three main objectives of Predator Nutrition:
• Increased the profitability and lifetime value of their customers
• Got existing customers to try (and ultimately buy) new products
• Created a deeper relationship with customers by converting shoppers into brand ambassadors and content creators

Predator Nutrition used four specific strategies to meet the above objectives:
• A tier-based system with incremental benefits to motivate and maximize engagement
• 360-degree rewards program which rewards customers for purchases, reviews, referrals, email sign-ups and other form of engagements
• Ability to use reward points for trying out new products for free
• Specific marketing campaigns based on loyalty customer segmentation

Using the four strategies outlined, Predator Nutrition has seen a 33% increase in Average Order Value (AOV) and a 70% improvement in the repeat purchase rate, leading to a steady growth in profitability.

Key Features

  • Full Service
  • 360 degree Engagement
  • Omni-Channel
  • Loyalty Tiers
  • Flexible Redemption Options
  • ROI -Based Reporting
  • Powerful Api Access
  • Mobile SDK
  • Highly Scalable Platform
  • Universal User Profile
  • Cashback Programs
  • In-Line Notifications
  • Ease of Integration

Specifications

Pricing

Starting from:
$0/month
Pricing model:
Free Trial:
No credit card required

Screenshots

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